In a resurfaced video that is sparking widespread debate on X formerly known as Twitter, Recording Academy CEO Harvey Mason Jr. has brought clarification to the process by which an artiste and win a Grammy Award.
The CEO, noted that victory depends solely on peer votes from U.S.-based music professionals while explaining that factors like streams, sales, fanbase size, or social media buzz play no role in determining winners. Instead, the awards are decided by Academy members evaluating submissions purely on artistic merit and quality.
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“The only way to win a Grammy is to have the membership of the Academy vote for you,” Mason Jr. stated. “It’s not the sales, not the streams… purely on the opinion of the membership.”
The clip, originally from 2024 but now trending amid the 2026 Grammys which was met with disappointment for a category leaving netizens in shock.
The revelation has ignited reactions across social media, especially from Nigerian netizens in the Afrobeats community, where discussions about Grammy fairness often dominate. Many expressed frustration, skepticism, and calls for reform, while others defended the process.
These reaction come amid Nigerian superstar David Adeleke popularly known as Davido, losses his chance to grab onto his first ever Grammy. The 30BG fans have will expressing their disappointments and favoritism observed. Here are mixed reactions garnered from the trending clip:
