How I Got Signed to Universal Music -Alpha P
Universal Music Group‘s Nigerian signee, Alpha P has revealed that it was through Bizzle Osikoya, a music executive, that he got signed to the record label.
In an interview with Audiomack, the music star explained that at the time he was signed, he didn’t know Universal Music was in Nigeria.
“The DNA Twins, who are like brothers to me, had told me to come over to Lagos to assist with songwriting and for us to work together. There, I met my manager, who made Bizzle Osikoya listen to my music. Bizzle then sent one of the tracks to Universal Music. I was in the studio when I got a call from them the following day. At the time, I didn’t even know Universal was in Nigeria. I wasn’t expecting it at all,” Alpha P said.
He continued: “This was, say, two weeks before I was supposed to go back to Benin (where he had been staying). My mom was skeptical about me leaving for Lagos in the first place. She supported my music and all, but you know how Nigerian mothers can be. So Universal loved my music, and the journey kicked off from there.”
He further explained how he feels about being a part of the “new wave” of Afrobeats artistes.
“I feel honored. I feel like I represent Africa. I represent the continent through music.
“The government already messed up, so the greatest export at the moment from Nigeria is her entertainment—music particularly. Once there’s the music, everyone is happy.
“Being a part of these new wave acts means I provide this music for the people. When I go on Instagram every day, and I get tagged by a lot of people who are dancing and vibing to my music, it’s great and fulfilling. It makes me feel like I’m on the right path and I’m doing the right thing,” he added.
