P96 Unveils Custom Air Max 200s For Nike Collaboration
Nigerian-born fashion entrepreneur, Peter Johnson of P96, recently revealed his collection of custom-made Air Max 200s in collaboration with Nike. He was one of the 28 creators enlisted to design sneakers for Nike’s “NYC by You” project, inspired by their personal stories to make the project more individual.
“Much of my life since moving to America has been an attempt at finding an equilibrium between my Nigerian heritage any my newly acquired NYC culture. This sneaker is a physical representation of a balanced diet of both of my worlds tied together by the laces of these sneakers,” Johnson shared.
The 22-year-old is the brain behind street wear and lifestyle brand Project 96 (P96). He is a Lagos-born entrepreneur based in Queens, NY. Through his work with P96 and FulfillYourProject, Johnson consistently draws inspiration from his culture and his passion to uplift humanity. His design, entitled “Balanced Diet”, is inspired by his awareness of authenticity, as well as how he approaches his dual identity of being Nigerian and American.
“Balanced Diet”, along with the other custom Nikes are only available for a limited time until September 1.
Checkout some snapshots by Stephen Tayo below;
