Why I Don’t Sign Artistes With Contracts- Flavour
Nigerian highlife singer, Flavour, has responded to allegations that he has failed to help emerging artistes musically.
In response to the allegations, the singer in an interview with BBC Igbo revealed that he doesn’t sign artistes in music contracts because it brings problem. He added that he is not ready for the disagreements and court cases that comes with it.
The 37-year-old singer singer who recently released his sixth album Flavour of Africa, also debunked the viral notion that he only works with successful musicians like Phyno and Zoro.
“Not all allegations deserve a response because people will always talk. I’ve done things in my own way and helped different people, irrespective of whether or not you’re Igbo. There are those that are unheard of,” Flavour said.
“The help we should all pray for is that of God. If you’re destined to make it musically, you will. I don’t sign artistes in music contracts. I don’t have the strength for troubles because it mostly breeds problems.
“That’s why it seems as though I didn’t sign anyone. If I want to help someone, I help them but not by signing label contracts. I don’t want problems so my heart will remain pure to make my music.”
LISTEN: Flavour Drops ‘Flavour of Africa’
He continued: “If you start signing contracts, not all our Africans here understand these things completely. It could bare its ugly head. If you sign a contract and the person involved defaults, it leads to court cases.
“The kind of contract we do here in Africa is a brother-to-brother agreement. That works better. It now looks as though Yoruba musicians sign contracts but Igbo singers don’t understand these things.
“That’s why it looks like I don’t do business with emerging artistes. If you bring music as a rising singer, and I like it, I get involved. If my intuition tells me to do more, then we proceed and it becomes a successful project.
“I don’t want us to start having disagreements due to artiste contracts such that we leave music-making and start quarrelling in court cases or hiring lawyers. There are people who have the appetite for that but I don’t.”
